Sunday, 2 April 2017

POMO essay 2

Explain how certain types of media can be defined as postmodern.

Postmodernism is the remixing of existing ideas by rejecting modernism and grand narratives.
Different types of media can be defined as postmodern when using other ideas and samples of other work. This will use multiple aspects from other media to produce their own distinct product and text. This produces a good quality of work and typically stands out from the rest. Modernism is identified as the precursor to postmodern ideas. Modernism is the reference to the broad movement in western art, architecture and design which self-consciously rejected the past as a model for the art of the present, and placed an emphasis on formal qualities within artworks and processes and materials. This created the ideas to be used which produced present day post modern media. Modernism concerned itself with producing a utopian ideal through architecture and media

The film Deadpool directed by Tim Miler is identified as being postmodern, it is a film based on Wade Wilson a contract killer and former mercenary who is diagnosed with cancer. But after being subjected to a rogue experiment he is cured along with gaining the ability to heal turning him into Deadpool and to reunite with his true love.
Deadpool comprises of four main elements violence, comedy, references and continuous forth wall breaking with the latter two being the two causing it to be a post modern film.
The intertextual references (Genette) make up a large section of the film, with the Green Lantern being the subject of a few of the intertextual jokes and references. Green Lantern was Ryan Reynolds first step into the superhero domain with it being a large failure causing it to be the brunt of jokes. For example, a parody of the film is created when being taken for his operation Wade Wilson states “Don’t make the super suit green…or animated”. This generates the parody because this section that it references is part of the factor that caused the demise of the Green Lantern. Furthermore, due to it being another superhero film it directly references another film in this genre producing a very self aware piece of work. This joke forms the self aware work as it shows that Reynolds even though he is playing Wade Wilson still believes this to be a problem with the film causing it to be referenced and made the fun out of.
The title sequence to the film also produces a number of references this produces a pastiche (Jameson), this is because it references itself with the people who made the film and also the people with in it.  One example being the People magazine with Ryan Reynolds face on with the title of ‘Sexist man alive’.  This causes it to be even more of a self referential film with it relating to its main character played by Reynolds. This also produces the self aware addition to the film further adding to the postmodernity of the film. This again is because it is directly referencing the main actor within the film making it aware of who is in the film rather than making the person on the front of people magazine up or saying that it is Wade Wilson. Furthermore, it references Green Lantern again with a playing car intensifying the effect of the pastiche furthering the vacuous and endless cycle of references and jokes. Additionally, with the references to the crew of the film for example ‘Produced by Asshats’ this furthers the postmodernity and the pastiche.
Bricolage (Levi-Strauss) is another large component of the film through the addition, substitution, deletion and transposition of components within the film further producing the postmodern text. The addition to this superhero genre film is the addition of comedy which isn’t typical of this genre with them usually being a very serious type of film. Furthermore, it adds romance turning it into more of a rom-com genre of film due to this mixture of genres causing it to further its postmodernity of a film due to this remix of genres, this produces a rom-com violent superhero film producing a film which falls into four genres. Additionally, graphic violence is added to the super hero genre only being seen in a select few like Kickass or Super causing it to push the boundaries of the genre making a completely new idea of what a super hero film is. The main addition to this whole film and the genre is the addition of a high amount of intertextual references which isn’t seen in this genre much at all. It is commonly seen in the Marvel films but only in the Avengers which are apart of the same universe but it isn’t seen going referencing films not apart of its own franchise e.g. Deadpool is Marvel whereas Green Lantern is DC, two completely different superhero franchises.
Through substitution of one thing to another the creators further push these boundaries producing this postmodern film, one of these is substitution of the audience this is from a young audience which is the typical audience for the super hero genre of film and is changing it for a 15 and older audience due to its rating making the audience much older than it typically is due to the content that is in the film. Furthermore, the nature of the actual ‘superhero’ is completely changed this is from a do-gooder to a do-bad super hero which again is completely against the norms of this genre. This further proves how it is rejecting the existing ideas of this super hero genre and remixing them and changing the concept to produce this post modern text.
Deletion of elements also makes up Deadpool mainly with the storyline by the fact that it doesn’t go after the typical superhero genre storyline of the hero saving the world. Instead the action is much more personal that he’s fighting to make him look back to normal and also to save his own girlfriend, not to help anyone else but him self. This produces a selfish super hero rather than selfless, further going against the typical values of a superhero adding to the postmodernity of the text.
Transposition adds to the storyline heavily giving a large amount of a storyline to the film, the storyline can be seen as taken from the myth of Orpheus descending into hell to find his true love. This can be seen in Deadpool through how he descends into the criminal under world to save his girlfriend and can be seen as hell.

Postmodern definitions can also be concerned with music; the band Daft Punk is constantly referred to as postmodern. One of the reasons is that they don’t respect the barriers between genres previously set (Kramer). This has been done with the duo producing music with the funk guitarist Nile Rodgers. This produced the mixture of the electronic and funk genres producing a new style of music. By performing on three tracks of their new album it created the new blend of dance music by combining the old style of dance music (funk) and the newer style of dance music (electronic). Additionally, the pair also further their media as postmodern by making the music relevant to cultural, social and political contexts (Kramer). They did this through the use of their music videos for the album discovery, the videos got put together to make a film called Interstella 555 the film was based on alien musicians kidnapped by humanoids and forced to produced music. This referenced the control that music labels have over artists in controlling everything they do and the artists not having full creative control.
Pastiche (Jameson) also generates a large part of Daft Punks music through sampling other songs from other artists to produce their own music. The samples include: Cola Bottle Baby by Edwin Birdsong, I Love You Baby by George Duke and Release the Beast by Breakwater this produces the postmodern music because its rejecting the grand narratives of producing their own music and copying others. Daft Punk further this by how much they have used it, typically bands will only use small sections to produce their music and it isn’t blatantly obvious, however Daft Punk completely use sections of these songs with out changing them. This produces more of §a homage to the artists of these songs by using them and paying respect to the artists.

The future of postmodern films is uncertain; this is because the amount of references that films can make may have reached its limit or is close to being so. This is because films may start just copying another film which copied or referenced another one. This produces a relentless cycle of the same ideas. This tires the concept of references and postmodernity reducing the impact that it has on a film. The future of post modern films will come through post modern characters, bringing people back to life in film when they are dead or too old to play this character. This is seen in the most recent Star Wars Film, Rogue One: A Star Wars Story, in which Tarkin is brought back for the film, Peter Cushing who played Tarkin in the original trilogy actually died in 1994. So to bring him back they digitally created him using CGI to produce this character. This was also done with Carrie Fisher who played Princess Leia she was digitally de-aged to produce her in the film as she was still alive at the time of production. This produces a completely different approach to the idea of film that whole characters can be produced in film who are dead.  Furthermore, the future of post modern films is to be post modern just for the sake of it to be ‘in with the time’ or because it has been previously done in the series or genre. For example, in the Scream films and tv series. The first three films are post modern because they are self aware with the ‘rules of horror’ and references to Friends due to Courtney Cox playing Gail Weathers. This produces a good quality of postmodern film making it very effective. However, in the fourth and the tv series which are made 11 years after the first three and during the gap between critics had labelled the films as postmodern for the reasons so when making the fourth film and the tv series the creators felt they had to be postmodern by being self aware and referential very clearly on purpose when it doesn’t fit into the film or series. This led to the creation of postmodern characters in the texts in which their sole purpose in the film or tv series is just to reference other texts or be self aware through doing this. They do this but they have no other purpose within the text to solidify their meaning apart from being this postmodern character. This creates a useless feeling to the addition of post modern films as it shows it is becoming too tired and that its just being done for the sake of it.


A grade